The new site, created in partnership with Rolling Stone Magazine, features exclusive content including two rising acts selected by the magazine. Shinedown is the first band to appear on the site with original music videos and a free, never-before-heard downloadable track. A second up-and-coming band will be introduced later this summer.  

ZippoEncore.com also gives visitors the ability to interact on the site by creating their own unique rock-and-roll avatar. By scrolling through distinct body types and Zippo lighters, users marry the two with the chosen lighter serving as an avatar’s head. Once the avatar is complete, it will dance and follow the visitors through the site. The avatar can be shared with friends, used as a profile pic on a social network or purchased by clicking the “buy lighter” button. 

• Backstage area including Shinedown photo gallery, bios, exclusive interviews and band member playlists.
• Download section containing cell phone wallpaper, screensavers, desktop wallpapers and Windows skins.
• Tours and Events section with information about “Zippo Live”- a Zippo sponsorship at Live Nation music venues.
• Message boards.
• Artist’s blog.
• Catalog of rock-themed Zippo pocket lighters, linked to the Zippo online store.
• Debut of two Harley-Davidson lighters exclusively available via this site.
• Chance to win a Harley-Davidson Sportster Iron 883 Motorcycle (sorry employees are not eligible).

From inspiring rock legends to bringing fans exclusive music from their favorite artists, the Zippo lighter’s storied history with music continues to write new chapters. 

Founded in 1932, Zippo celebrates more than 75 years as a leading global marketer of refillable windproof pocket and utility lighters with an unparalleled lifetime guarantee. Based in Bradford, Pa., the company and its employees manufacture and distribute products to more than 150 countries. Zippo also owns W.R. Case & Sons Cutlery Company, one of America’s oldest and finest knife manufacturers, and Zippo Fashion Italia, maker of Italian fashion leather goods. For more information about Zippo, please visit Zippo.com



You....YES! YOU could WIN a sleek new Zippo lighter to light up the lawn at your favorite summer concert courtesty of ZippoEncore.com and your friends at Blogs 'N Roses.com.  All you have to do is email us your best Zippo lighter or lighter (Yah, you wish it was a Zippo) experience in 200 words or less. The winning entry will be placed on the site and will win a BRAND SPANKIN' NEW Zippo Lighter. But hurry contest ends 8/8/09 at midnight. Email your tale to Zippo@blogsnroses.com