Bo Diddley is a man.
Bo Diddley is a guitar.
Bo Diddley is a song.
Bo Diddley is a beat.
Bo Diddley used a cobra-snake for a neck tie.
Who do you love?

Bo Diddley was perhaps the last primitive genius of the blues aesthetic. Bo carved his own unique graffiti on that giant bathroom wall known as the 20th Century with his signature beat, eponymous songs, square guitars and showmanship. 

Sadly Bo Diddley never got his due. He was cheated out of royalty checks and scores of other artists stole his beat. They lacked the swagger, the bluesy soul and they didn't design their own guitars.






Here's Bo Diddley causing a scene in 1972.